Social Media Management for New York Times Bestselling authors Dean Koontz & Robert Dugoni

Amazon Publishing

As Social Media Manager for Amazon Publishing authors Robert Dugoni and Dean Koontz, I manage Facebook and Instagram accounts using a unique, interactive editorial approach. I develop content calendars with author prompts and questions, which the authors answer to create authentic copy. I provide creative direction for each post, guiding a production team to design assets that align with the author’s voice, while monitoring engagement and optimizing content to strengthen fan communities and drive meaningful interactions.

My responsibilities:

  • Content calendar strategy

  • Creative direction

  • Content creation

  • Scheduling and posting

  • Community management

  • Performance reporting

Content Samples